Effective contact management is essential for successful WhatsApp marketing campaigns. Wapikit provides robust tools for managing your contacts and organizing them into targeted lists.

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Contacts

Contacts in Wapikit represent your customers, prospects, or any individuals you communicate with via WhatsApp.

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Contact Properties

Each contact in Wapikit includes:
  • Name: The contact’s full name
  • Phone Number: The WhatsApp-enabled phone number (required)
  • Status: Active, Inactive, Blocked, or Deleted
  • Attributes: Custom fields to store additional information (e.g., age, location, preferences)

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Creating Contacts

You can add contacts to Wapikit in several ways:

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Manual Entry

  1. Navigate to Contacts > Add Contact
  2. Enter the contact’s name and phone number
  3. Add any additional attributes
  4. Click “Save Contact”

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Bulk Import

  1. Go to Contacts > Import Contacts
  2. Download the CSV template
  3. Fill in your contacts’ information
  4. Upload the completed CSV file
  5. Map the columns to Wapikit fields
  6. Complete the import

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API Integration

Use our Contacts API to programmatically add or update contacts from your existing systems.

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Managing Contacts

Wapikit provides several tools to manage your contacts:
  • Search and Filter: Quickly find contacts based on name, phone number, or custom attributes
  • Edit Contact Information: Update contact details as needed
  • View Conversation History: See all previous interactions with a contact
  • Tag Contacts: Apply labels to categorize contacts
  • Delete or Block: Remove contacts or block them from receiving messages

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Contact Lists

Contact Lists in Wapikit allow you to segment your contacts into groups for targeted campaigns.

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List Properties

Each Contact List includes:
  • Name: A descriptive name for the list
  • Description: Optional information about the list’s purpose
  • Contacts: The contacts included in the list
  • Tags: Optional labels to categorize the list

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Creating Contact Lists

To create a new Contact List:
  1. Navigate to Lists > Create New List
  2. Enter a name and description
  3. Add contacts to the list by:
    • Selecting individual contacts
    • Filtering contacts based on attributes
    • Importing from a CSV file
  4. Apply tags if needed
  5. Click “Save List”

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AI-Powered List Segmentation

Wapikit’s AI can automatically segment your contacts based on:
  • Engagement Patterns: How contacts interact with your messages
  • Response Rates: How frequently contacts reply to your campaigns
  • Conversion History: Whether contacts have completed desired actions
  • Behavioral Signals: Patterns identified from conversation analysis
To use AI segmentation:
  1. Go to Lists > AI Segmentation
  2. Select the segmentation criteria
  3. Review the suggested segments
  4. Save the segments as new Contact Lists

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Managing Lists

Wapikit provides several tools to manage your Contact Lists:
  • Edit Lists: Add or remove contacts from existing lists
  • Duplicate Lists: Create a copy of a list as a starting point for a new segment
  • Merge Lists: Combine multiple lists into a single list
  • Export Lists: Download list data for external use
  • Archive Lists: Hide inactive lists without deleting them

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Best Practices

  • Keep contact information updated: Regularly clean your contact database
  • Use meaningful list names: Choose descriptive names that clearly indicate the list’s purpose
  • Segment strategically: Create targeted lists based on customer journey stages
  • Respect privacy: Only message contacts who have opted in to receive communications
  • Leverage custom attributes: Collect relevant data to enable personalized messaging

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Next Steps

After setting up your contacts and lists, you’re ready to:
  1. Create campaigns to engage with your contacts
  2. Set up automations for personalized follow-ups
  3. Analyze engagement to optimize your contact strategy